The FOUR Important Phases of Product Design and Development

When it comes to the industrial production of mass products, operation efficiency and cost have to be among the top factors considered. You might need help when it comes to improving the designs of your products to achieve both customer satisfaction and production cost efficiency. There are guides online you can use to improve how you approach a human-centered design firm selection process to avoid making wrong calls. Read on to learn the critical stages involved in product design and development today.

The Analysis Stage

All companies will at this stage care about the basics of the project. This includes understanding the target market and the goals of the client with the product design. After a design briefing has been made, the teams can comprehend the areas they need to work on. Some of the methods that can be used for such procedures include a design lab to give everyone the perspective of the project and allow for inquiries should there be any unclear details in the process. It is the most important stage because that is where the goals of the client are outlined and objectives are drawn.

Design Concept

At this stage, every member of the team already knows what their roles in the project could be but still, everything has to be laid down for them. Insights are drawn from the analysis made and the same is expressed in diagrams and drawings for precise pictures of what is needed. When it comes to industrial product development, 2D and 3D renderings might be ideal for proper comprehension of the project. At this stage, you as the project manager should only have to approve of the insights drawn or ask for changes before the third stage commences.

Design Development

You will definitely get different suggestions and ideas from your development team during this stage. All the design concepts should be scrutinized equally, however, the one you need to focus on is reducing the cost of production by simplifying the product design and improving customer satisfaction. Most experts will use a 3D CAD system to implement the different designs that you may find appealing for your product. At this stage, the manufacturing technology is determined. The other factors determined at this stage include the color of the product, which materials will be used, and the surface of the product.


The process of product designing is only over once the experts decide to hand over the prototype and everything else to you. What you should expect from the team of developers that you hire at the end of the project is class-A surfaces, virtual images, animations, designs, and support for your implantation plans. The benefit of delegating this task to professional developers is to mitigate the time taken for the procedure to be done. You also give your staff enough time to focus on other objectives of the company as the developers decide what the best model or design is for your budget and customers.